LESS TIME - MORE RESULTS
Grow the floral business you want without spending hours at your
computer with a Content Club digital marketing subscription.
What's Included in Your Monthly Subscription
- Monthly strategy calendar
- "Plug and Post" social media captions that drive conversions
- Weekly action tasks to keep you on track
- Email content for 2-4 email blasts
- Video prompts and audio suggestions
- Two blog posts to be easily personalized
- A professionally designed lead magnet to grow your email list
- Monthly "promotional prompt" and printable flyer to boost sales
- Access to a growing library of graphics, marketing templates and more
- 15-20 beautiful, complimentary images - or use your own!
- On-going support and trend reports to boost visibility
- Monthly strategy calendar
- "Plug and Post" social media captions that drive conversions
- Weekly action tasks to keep you on track
- Email content for 2-4 email blasts
- Video prompts and audio suggestions
- Two blog posts to be easily personalized
- A professionally designed lead magnet to grow your email list
- Monthly "promotional prompt" and printable flyer to boost sales
- Access to a growing library of graphics, marketing templates and more
- 15-20 beautiful, complimentary images - or use your own!
- On-going support and trend reports to boost visibility
WHY DO YOU NEED CONTENT?
Content is how you communicate with your customers. It's the words and photos they see when they scroll your pages, shop your website or read your emails.
Each month's content package is hours of copy writing, research, designing and planning. It's like hiring a part-time employee for your business (without the extra payroll taxes)!!
What could you accomplish in your business or lifestyle with 15 extra hours each month?
Time Saving
Organized around a monthly calendar, the caption, blog and email templates are easy to use. Get your marketing done in minutes a day.
Market Strategy
Content written for a retail florist, by an actual retail florist. This isn't cookie cutter - it's targeted to drive engagement and conversions.
Support
I am here to help you succeed! We'll kick things off with a phone call or Zoom meeting to get you on track. Additonal support is available.
Great Value
Most content calenders just have social media prompts or Reels ideas. The Content Club is a cohesive strategy that ties all your digital platforms together.
Easy to Use
Use the templates to inspire your own creativity - or simply plug and post. The more you personalize your content, the more your brand shines. Plus you get access to a full library of graphics and templates!
Business Bonues
Each month's calendar includes 'action tasks' to keep you on track. From tips for updating your Google listing to product description hacks, you get more than just content.
What Florists Are Saying...
"My social media had never been so consistent and impactful, until I started following this thoughtful schedule of posts. [Kelsey] took something so challenging for me and made it easy."
"Within 10 minutes of hitting 'send,' I received on order... Thank you! Your step-by-step, real life advice has been quick and easy to implement."
What will my monthly marketing strategy cost?
Your full month of content for all your digital platforms is $187.
I know, I know, I'm nuts. That's what most companies charge just for vague social media prompts and boring graphics. Copy writing companies charge $100-$500 for just ONE blog post.
But I'm not a big company. I'm a retail shop owner and employer. I know business and flowers and marketing. I know what it takes to run a store and juggle expenses. And I want to keep your monthly investment in your business less than what you'd be paying an in-store employee or faceless marketing comany to half-ass this important job.
Get the party started with
10 Days of FREE Bonus Content
Captions, Prompts and Pics, oh my!
Frequently Asked Questions
You'll receive a file delivered to your inbox once a month. It will include everything you need for your online marketing for the following month. Simply download the package, then disperse and schedule your content.
Photo files will be formatted for use on digital platforms. The lead magnet will be a PDF or other shareable file. Email content will be broken into themed sections so you can copy/paste into your email marketing system. Blog posts will come with bold font headers for easy formatting. Social media captions will have [brackets to fill in your personal spin]. Simply copy, paste, personalize and post.
During your first month as a new subscriber, you'll be given the oppurtunity to schedule a free success call! We'll run through posting processes and answer any questions you may have. Need help setting up a landing page? Want to know the best social media scheduler or how to film a reel? We're here to help.
After you've set up a few systems, the monthly content will be a breeze to plug in and post.
If you haven't saved time, stress and brain-drain in the first month?? You keep the content - and your money. This system has been successful for many retail florists just like you, but I’m here for your success. If you truly feel you haven’t gotten mega-value after the first 3 weeks, you’ll get an exit survey and the option for a refund or donation to a Florists Helping Florists Fund.
To cancel after the initial month, simply email kelsey@petalsandprofits.com with a 7 day notice and we'll remove you from the subscription.
Yes - but trust me, you want it! This is built to be a cohesive marketing strategy.
Every single post, email and blog has a purpose designed to:
1) reach your target audience
2) tell your story
3) convert into sales, email subscribers or loyal fans!
Love to be creative on social media? Great! Pre-schedule these posts for the mornings. Then there's no stress about getting too busy or not being consistent, and it keeps your monthly strategy on track. Later, post for fun when inspiration hits or the latest shipment of product shows up.
Creative floral mentor dedicated to sharing marketing tips and business tools for small florists. Join our FREE Facebook Group - Marketing for Florists!
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